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The PGA Tour is not deaf or blind to the forces of history. Indeed Monahan subsequently became one of 160 signatories to the CEO Action for Diversity & Inclusion initiative, which claims to be the “largest commitment to advance diversity and inclusion in the workplace.” Whilst this is self-evidently worthy, it has to be more than that.
The PGA Tour’s First Tee programme, a charitable foundation aimed at promoting grassroots golf, is approaching its 25th anniversary. It launched in the same year Woods broke through at the Masters, 1997. None would argue that the First Tee and Woods were bad for the game, but looking around the fairways, neither have had much impact on driving inclusivity. Woods might have done more politically to challenge the status quo other than beat white men at their own game. Why he didn’t or hasn’t is a complex question that deserves its own space. The money his foundation pours into educational projects for minorities is a powerful rebuttal of indifference. to My Bonus Dad You Didn’t Give Me The Gift of Life Poster
Around golf there are pockets of interventions. Augusta National announced at the end of last year that it would fund two golf scholarships at Augusta’s Paine College, one of America’s many historically black universities, as well as underwrite the institution’s first women’s golf programme. The pace of change is glacial but, at a golf club that was exclusively white until the last decade of the 20th century, welcome nonetheless.
Ultimately, inclusion is about having the will to push through change and the money to pay for it. Augusta National has more of the latter than the Royal Mint. It is but one example of a big unit that, were it joined at the hip with others, might add more than symbolic value. Arguably none has done more to further the cause of African American golfers than ex-Nestle executive Ken Bentley, who, as the only black player on the junior circuit in 1960s Los Angeles, was mentored by tennis trailblazer Arthur Ashe.
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